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Consumer harms concentration

Consumer harms concentration

Long hours in front of the television, whether watching programming or playing video games, can disrupt the concentration of children in the according to a new study from the University of Iowa in the United States. Although there is a lot of disagreement on this issue, experts say the new research provides evidence that this type of fun can cause attention problems and increase the aggressiveness of children.

Accompanying, for a year, more than 1,300 school and interviewing parents and teachers, the researchers found that those who stayed more than two hours a day in front of the TV - the limit recommended by the American Academy of Pediatrics - had a 67% higher propensity to exceed the average level of problems of attention at school. And tests with 210 college students showed similar, but still more disturbing, effects, since the association between the time of exposure to television and adolescent behavior seems to accompany it throughout adolescence to adulthood. children and adolescents were diagnosed with attention deficit hyperactivity disorder, which are more extreme cases ranging from 3% to 7% of school age children.

Although the results are clear, they do not prove a cause and effect relationship, and, therefore, the authors relativize the effects of the media. According to Douglas Gentile, one of the researchers in the study, not all children are influenced in the same proportion and there is no single mechanism that determines our behavior. On the contrary, it is a combination of all the "come and go" we receive - the media is just one variable. He also added that the study will likely offer parents a first-rate defense because the time in front of the screen is something they can control.

Childhood obesity

Beyond behavioral problems, long periods in front of the TV can generate more serious problems, such as childhood obesity, for example. Studies have shown that food commercials call for the consumption of high calorie and nutritionally poor products.

A study at the University of São Paulo in Ribeirão Preto analyzed 640 hours of advertisements and correlated the results with habits of more than 800 students between 7 and 14 years. Food commercials were the most frequent ones, with 60% being products rich in fat, sugar or salt. In the study group, 24% were overweight or obese and 73% watched more than two hours of TV per day.

Another study showed that overweight children tend to double food consumption when exposed to ads of food on the TV. British researchers at the University of Liverpool compared food consumption in children aged 9 to 11 after advertisements for toys and food while watching a cartoon. The chubby ones increased the dose by 134%, while the normal weight increased by 84%. The bottom line is that the child's weight is crucial when deciding what to pinch while watching television and that ads have a strong impact on that decision. But experts agree on one point: the role of parents is key to reversing this scenario.

Not everything is bad

Television and video games are villains? The theme is controversial and there is research that points to the contrary trend. Two surveys published late last year in the Journal of Experimental Psychology in the United States have indicated that if violent games stimulate aggression, games involving logic and cooperation can make children behave more friendly and collaborative

In spite of the negative fame that the video game has accumulated, two recent surveys point out that electronic games can be used to dilute aggression. Research indicates that testing motor and reasoning skills in violent games actually increases aggressiveness. Not only do the attitudes become calmer, but the thoughts assume quieter characteristics.

In conclusion, those in charge of the two studies indicate that the effects of video games on humans are similar to those of other visual stimuli such as television and film, with no reason to demonize the device that attracts attention of all ages, nowadays. "The children show how much the example and the coexistence interfere in our day to day", says the pediatrician Fátima Parente. "If they witness violent gestures, they tend to act aggressively.In adulthood, this is more subtle to notice, because the amount of stimuli we receive is greater and the personality has firmer aspects.


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