Organic products are good for hair and nature
Made from 100% ingredients natural and cultivated without pesticides, organic shampoos lack salt, silicone and strong preservatives, such as sodium lauryl ether sulfate. Compared to traditional options, these products cause less hair dryness, scalp irritations and allergies. In addition, they do not harm the environment and are not tested on animals. But when it comes to choosing what to buy, you have to take some care not to end up paying more for something that is not truly organic.
The chemist specializing in organic cosmetology Geysa Belém says that currently many Brazilian companies say that their products they are natural because it is fashionable. But natural is not synonymous with organic. According to the specialist, only three preservatives are released in this type of cosmetic.
Organic shampoos cause less allergies - Photo: Getty Images
In order to make sure the consumer is not mistaken, the first attitude, according to Geysa, is to distrust of very colorful, smelly and cheap items. A guarantee are the certification seals, found on the labels of shampoos, conditioners and creams. "The product is tracked from the plantation, which should be on uncontaminated soil and without the use of pesticides, until the time of sale to the consumer," explains the pharmacist.
In several European countries, in the United States and Australia, beauty salons have adopted organic products. In Brazil, the movement is still small. But there are initiatives. One of them is the Surya Space in São Paulo. Created 15 years ago, the business has already started with this line. "We had a lot of trouble at the beginning, and the staff did not believe it, they thought it was a very different thing." Today, this conscience has spread all over the world, "says the owner, Clélia Cecília Angelon. salon do not possess sodium lauryl sulphate, present in various cosmetics. "As well as attacking the scalp, this substance also damages the skin, since it removes the natural oil that protects it."
As someone who experiences organic shampoos always observes that they do not make as much foam, Clélia explains: "No it is the foam that cleanses.An organic product does not dry out and does not break the wires.In a month of use, you can see the glaring difference in hair. The businesswoman says that there is still some resistance from Brazilians to accept this type of product. "It's not a fashion, it's evolution, it's a question of the survival of the human being."
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